Singing Machine (SMDM)

Overall impact
C (57)

Commentary

Singing Machine is an average overall performer. With a 'C' rating of 57.1 for overall impact (56th percentile compared to all companies), Singing Machine ranks 10th out of 34 industry peers, behind Koss, Boxlight, Yamaha and 6 others, and ahead of Vitec, Panasonic, Energous and 21 others. On top material causes for Singing Machine's industry (Consumer Discretionary Products), Singing Machine performs well in Humane Treatment of Animals (96.2 score), Clean Water Access (88.4) and Sustainable Use of Water (89.2) and performs poorly in Healthy Oceans (25.8 score), Equal Pay and Opportunity (34.4), Quality Primary Education (39.0) and 2 other causes where it received a 'D' or 'F' score.
Impact
Cause SMDM
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Overall impact

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Company
Founded
1982
Employees
33
Sector
Consumer Discretionary
Industry
Household Durables
Sub-industry
Consumer Electronics
SASB industry
Electrical & Electronic Equipment
Headquarters
Fl, United States
Share classes
SMDM
Description
The Singing Machine Company, Inc., together with its subsidiaries, engages in the development, marketing, and sale of consumer karaoke audio equipment, accessories, and musical recordings in North America, Europe, Asia, and Australia. It offers karaoke products under the flagship brand Singing Machine; licensed karaoke microphone products under the Carpool Karaoke brand; microphone accessories and portable Bluetooth microphones under the Party Machine brand; music entertainment singing machines for children under the brand Singing Machine Kids; and karaoke music subscription services for the iOS and Android platforms, as well as a web-based download store and integrated streaming services for Singing Machine hardware. The company primarily sells its products to retailers, including national chains, warehouse clubs, department stores, lifestyle merchants, specialty stores, and direct mail catalogs and showrooms. It operates in North America, Europe, Asia, and Australia. The Singing Machine Company, Inc. was founded in 1982 and is headquartered in Fort Lauderdale, Florida.
Material causes
Ethos considers the following causes material for Singing Machine, based on its industry sub-industry Consumer Electronics. Learn more about material causes in our methodology overview.

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