Overall impact
F (15)

Commentary

AMMO is a poor overall performer. With an 'F' rating of 15.2 for overall impact (bottom 10% of all companies), AMMO ranks 48th out of 48 industry peers, behind Chicos, Genesco, Buckle and 44 others. On top material causes for AMMO's industry (Retail), AMMO performs poorly in No Poverty (0.0 score), Reduced Green House Gas Emissions (17.0), Child and Maternal Health (32.9) and 20 other causes where it received a 'D' or 'F' score. AMMO did not receive an 'A' rating on any cause.
Impact
Cause POWW
Peer rank
Overall impact

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Impact trend

Change in rating for overall impact

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Company
Employees
63
Sector
Consumer Discretionary
Industry
Leisure Products
Sub-industry
Apparel Retail
SASB industry
Apparel, Accessories & Footwear
Headquarters
Ga, United States
Share classes
POWW
Description
Outdoor Holding Company designs, produces, and markets ammunition and ammunition component products for sport and recreational shooters, hunters, individuals desiring home or personal protection, manufacturers, and law enforcement and military agencies. The company's products include STREAK Visual Ammunition that enables shooters to see the path of the bullets fired by them; Stelth Subsonic Ammunition primarily for suppressed firearms; and Jagemann Munition Components, which offers ammunition casings for pistol and rifle ammunition. It also owns and operates GunBroker E-commerce marketplace, an auction site that supports the lawful sale of firearms, ammunition, and hunting/shooting accessories. The company sells its products through distributors, Big Box retailers, manufacturers, specialty retailers, local ammunition stores, and shooting range operators. Outdoor Holding Company was formerly known as AMMO, Inc. and changed its name to Outdoor Holding Company in April 2025. Outdoor Holding Company is based in Scottsdale, Arizona.
Material causes
Ethos considers the following causes material for AMMO, based on its industry sub-industry Apparel Retail. Learn more about material causes in our methodology overview.

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