Overall impact
D (29)

Commentary

Dogness is a below-average overall performer. With a 'D' rating of 28.7 for overall impact (bottom 25% of all companies), Dogness ranks 78th out of 80 industry peers, behind Robertshaw, Lifetime Brands, Henkel and 74 others, and ahead of Royal Oak Enterprises and Central Garden & Pet. On top material causes for Dogness's industry (Household Products), Dogness performs well in Child and Maternal Health (81.8 score), Child and Maternal Health (81.8), Child and Maternal Health (81.8) and 3 other causes where it received an 'A' score and performs poorly in Sanitation Access (29.6 score), Reduced Waste (25.3), Accountable Institutions (34.4) and 53 other causes where it received a 'D' or 'F' score.
Impact
Cause DOGZ
Peer rank
Overall impact

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Company
Employees
189
Sector
Consumer Staples
Industry
Household Products
Sub-industry
Household Products
SASB industry
Household & Personal Products
Headquarters
China
Share classes
DOGZ
Description
Dogness (International) Corporation, through its subsidiaries, designs, manufactures, and sells fashionable products for dogs and cats worldwide. The company provides pet leashes, pet collars, pet harnesses, and retractable leashes, as well as lanyards; gift suspenders, pet belt ribbons, laces, elastic belts, computer jacquard ribbons, and high-grade textile laces; climbing hooks; and intelligent and entertaining pet products. It operates the Dogness mobile application for interaction with pets remotely and offers smart wearables collars and harnesses to locate pets. The company also provides a smart iPet robot for taking pictures and videos of the pets, a mini treat robot to record videos and pictures through a stationary tilting camera, and a smart CAM feeder to call the pet to the feeder through voice recording. Additionally, it offers a wide-view CAM feeder, which is a feeder with a wide-angled camera, and a cube app and programmable feeder, which allows the pet owner to check on the food level without opening the container. The company also provides a smart fountain, which ensures the pet stays hydrated; an app fountain, which controls the water level, UV sterilization, and lights; a wireless sensor fountain, which is a USB rechargeable and portable fountain; and smart fountain mini and plus for fresh filtered water for pets. Furthermore, it offers a smart CAM treater for owners to see their pets night and day, an app feeder and app feeder mini for pet owners to ensure pets are fed and on-schedule, and smart vacuuming pet food storage containers. The company also features the C6 GPS tracker discover and C5 and C5 mini-trackers. In addition, it offers pet shampoos, ribbon dyeing services, and pet grooming services. The company provides its products under the Dogness brand name to wholesalers and retailers. Dogness was founded in 2003 and is headquartered in Dongguan, the People's Republic of China.
Material causes
Ethos considers the following causes material for Dogness, based on its industry sub-industry Household Products. Learn more about material causes in our methodology overview.

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