King Juice (PRIVATE.KINGJUICE)

Overall impact
F (17)

Commentary

King Juice is a poor overall performer. With an 'F' rating of 17.0 for overall impact (bottom 10% of all companies), King Juice ranks 35th out of 36 industry peers, behind Coca-Cola, Liquid Media, Keurig Dr Pepper and 31 others, and ahead of Tropicana Products. On top material causes for King Juice's industry (Beverages), King Juice performs poorly in Improved Mental Health (16.0 score), Racial Justice and Civil Rights (18.9), No Poverty (10.2) and 14 other causes where it received a 'D' or 'F' score. King Juice did not receive an 'A' rating on any cause.
Impact
Cause PRIVATE.KINGJUICE
Peer rank
Overall impact

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Impact trend

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Company
Employees
51
Sector
Consumer Staples
Industry
Beverages
Sub-industry
Soft Drinks & Non-alcoholic Beverages
SASB industry
Non-Alcoholic Beverages
Headquarters
#<Country/State:0x00007d9ded1230c8>, United States
Share classes
PRIVATE.KINGJUICE
Description
King Juice Company is a Milwaukee-based, family-owned packager and co-manufacturer of non‑carbonated beverages (juices, fruit drinks and lemonades). It manufactured bottles, labels and private‑label drinks and was the creator/owner of the Calypso lemonade brand; the company operated for decades before being acquired by private equity (Mason Wells).
Material causes
Ethos considers the following causes material for King Juice, based on its industry sub-industry Soft Drinks & Non-alcoholic Beverages. Learn more about material causes in our methodology overview.

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